Aug 02 2009
Useful Blogging Definitions For Business Blog Owners
The blog revolution has introduced a whole new set of blogging terms, blog abbreviations and blogging acronyms to business online. Here are some of the more common and useful blogging definitions to help you understand blargon terminology:
A blog is short for weblog, which, according to most definitions, is a simple online diary that allows you to publish, date and list your periodic thoughts, opinions and musings on a particular topic or idea, generally in reverse chronological order (i.e. whatever you publish last appears first). When you focus a blog towards business purposes (e.g. promoting your business, products or services), then you have a business blog, instead of a personal blog.
Blogging is the act of posting content on blogs. A blogger is someone who blogs and the Blogosphere represents the entire universe of blogs and the internet blogging community.
Most blogging activities are made possible via the use of a blogging platform, which is the software application used for blogging. Most blogging platforms are sophisticated Content Management Systems (CMS) that allow you to create and publish content without requiring you to have “web site skills” like knowing how to write or edit HTML (Hyper Text Markup Language – the language used to create web pages.). Blogging platfoms also generally give you the choice of setting up a blog on the software creator’s domain (e.g. mybusiness.wordpress.com), or hosting the blog on your own domain (this is the recommended option for businesses). Common blog publishing platforms include WordPress, TypePad, Movable Type, Blogger and many others.
For business blogging purposes, it is important to understand some of the main components of a blog, both internal and external.
Main Blog Components
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